Facelift for Dulux Trade Diamond Range Guide

Given that Dulux Trade Diamond Matt has had a new formulation, and the Diamond Range itself a premium new livery, it was only fair that the Diamond Range Specifier Guide had a facelift too.

As well as being classed as ten times more durable than standard silk emulsions, Dulux Trade Diamond Matt has been reformulated to make it ten times more stain resistant too. This means that it can be kept clean and fresh from common stains for five years, as opposed to two to three years with a standard emulsion. Nor will it lose its attractive matt finish, saving both time and money by eliminating the need for expensive redecoration.

To communicate this to the professional specifier community, Dulux Trade has launched an upgraded specifier package of guidance and advice, which includes the new-look Specifier Guide.

The Diamond Range Specifier Guide helps professional specifiers in all sectors make informed decisions about which Diamond product is best suited to their needs. The guide boasts information on testing methods, performance details, case studies and testimonials from previous clients across the education, hospitality and leisure, healthcare and social housing sectors. It also details the sustainability credentials of the Diamond Range, which is an issue of ever-increasing importance to professional specifiers.

Not only does the Dulux Trade Diamond range deliver in its top quality performance and durability, its products are also compliant with the pending EU VOC 2010 regulations, making them more environmentally friendly. The entire range is water-based, meaning less harmful VOCs and solvents are released into the atmosphere compared to more traditional solvent-based finishes. Due to the enhanced durability of the Diamond products, maintenance and redecoration cycles are also dramatically extended, which cuts costs and in turn reduces the environmental impact of decorating jobs.

The Dulux Trade specifier package is second to none. In addition to literature and advice guides, we offer unique tools for the professional specifier, such as the Cyclical Maintenance Cost Model (CMCM), which looks at products in terms of their life time value to an organisation. The CMCM is designed to demonstrate how significant benefits, such as reduced costs and less down-time, can be achieved through the extension of maintenance cycles. It even provides bespoke comparisons across products tailored to specific maintenance programmes. We also offer site surveys, specification writing and colour services for larger projects.

The Diamond Range includes Dulux Trade Diamond Matt, Diamond Eggshell and Diamond Satinwood. The Diamond range is available in the widest colour choice in the market, with over 10,000 to choose from.