What the experts say
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Peter Madden, CEO, Forum for the Future.
"Forum for the Future is pleased to partner ICI on this journey to developing the industry's leading sustainable paint. Initiatives and pledges from companies are all very well but when a multinational makes a serious commitment to improving its products, we know we are in the business of action rather than chat."
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Crispin Burridge, Sustainability Manager, Marks & Spencer
"The idea of an environmentally sustainable paint has been around for some time, but has been difficult to use on larger scale projects. I'm delighted to see Dulux Trade has risen to the challenge by investing time and money into producing such a paint product. We particularly welcome the opportunity to specify paints for our stores with lower VOCs and a reduced carbon footprint that support a number of our Plan A commitments."
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The Ecosure range has been listed on the One Planet Product website. These paints have been assessed against the One Planet living principles which include carbon emissions, waste, transportation and water usage. This listing follows a detailed environmental scrutiny of both the products and the business as a supplier.
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